Starting my own business has been one of the most exhilarating experiences of my life. But it is so stimulating, fast-paced, and exhausting that it’s easy to neglect taking the time to pull up and reflect on what I’m learning.

Of course, on a more tactical level, my team and I are constantly discussing what we are learning and making a thousand tiny adjustments and decisions as a result. But it’s these larger insights from what was the hardest working year of my life, 2017, and a pretty intense start to 2018 so far, that I think are most valuable when looking in.